“Whether your baby is breast or bottle fed, take the pressure off so you can focus on what matters most..”

About Feeding Friend

Feeding Friend is a self inflating pillow that provides parents with arm support whilst bottle or breast feeding. Light weight, compact and ideal for travel.

The story of Feeding Friend started when Amanda noticed severe aches and pains in her shoulder, neck, back and hands. She discovered these aches and pains were caused by carrying her children in awkward feeding positions for extended periods of time.

This started her journey of creating the perfect nursing pillow. Since then, Feeding Friend has been recognised by The Family Choice Awards as the best in children’s and parenting products in 2018. Amanda has been recognised as a successful Entrepreneur and finalist in Product Innovation for the prestigious 2018 Ausmumpreneur Awards. This is the story of Feeding Friend.


Super excited to be this years winner of the 2018 Family Choice Awards! We are so proud that our hard work and time has been recognised and my innovation is helping people around the world!

Feeding Friend


Designed with your comfort in mind.

Whether you bottle feed or breast feed, Feeding Friend’s unique wedge shape allows you to be at your mist comfortable.

By sliding Feeding Friend, you can reposition your arm without having to strain your back. This will provide maximum comfort by reducing the load of your feeding arm.

Feeding Friend’s self inflating valve means you can feed your baby whenever and wherever you go!

Feeding Friend can be quickly and easily inflated or deflated. Quickly deflate Feeding Friend by unscrewing the valve, squeezing out all the air, and then screwing the valve to prevent it from inflating. Go to the park with your friends or have a coffee date with your mothers and when it’s time to feed your baby, simply unscrew the valve and Feeding Friend ill start to inflate.

Features Of Feeding Friend

Feeding Friend’s storage bag allows you to maintain a neat and compact size for storing when not in use. 

After deflating your Feeding Friend, roll it up and place it inside the storage bad to keep it nice and neat. Ideal for storing inside your baby bag, car or stroller. This makes Feeding Friend portable and very convenient!

Remove Feeding Friend’s cover to wash and clean. 

Accidents happen and with Feeding Friend’s removable cover, it’s very easy to clean! Simply unzip, remove and wash the cover by hand.

What is Your Feeding Style?

What is Your Feeding Style?

Traditional Cradle

Customise your support by positioning Feeding Friend under your arm or wrist while you cradle your baby. Our unique wedge shape offers various levels of support, offering comfort to women of all shapes. The best thing is that our pillow can cater to the various angles you may cradle your child in as it grows. Feeding on an angle may even help reduce re-flux and promote milk digestion!


For more height and to provide a flat surface support level, turn Feeding Friend on it’s side to create the perfect hand and wrist support while feeding horizontally. Ideal for practising latching techniques, feeding newborns and additional support after a cesarean delivery.

What is Your Feeding Style?
What is Your Feeding Style?


Position Feeding Friend in any direction on the side of your body to provide essential support under your wrist and forearm while breastfeeding. Unlike traditional flat surfaced nursing pillows, Feeding Friend allows you to bring baby to breast as opposed to slouching to bring breast to baby. Improve your overall posture while nourishing your precious one in comfort!

Cross legged

Take the pain and strain out of awkward feeding positions! Whether you’re attending your weekly Mothers Group, picnicking at a park or watching your older children enjoy their time on the playground- Feeding Friend is the PERFECT on the go nursing pillow! Benefit from flexible levels of support by placing the larger part of the wedge in your lap. Instantly relax your body and arms comfortably while cradling your little one!

What is Your Feeding Style?


Feeding Friend - The Ultimate Travel Nursing Pillow
Feeding Friend Testimonials
Feeding Friend Perth PBC Expo 2017


Feeding Friend is a specialised, self-inflating pillow that instantly reduces the strain on your arms, wrists, neck, back and shoulders. It provides flexible comfort to you whilst feeding your baby in a cradling position.

We are so proud that Feeding Friend is a Winner of a 2018 Family Choice Award!

The Family Choice Awards recognise the best in children’s and parenting products. Now in its 22nd year, the Family Choice Awards is one of the most coveted, family friendly consumer award programs in the nation.

  • Feeding Friend Pillow

    Feeding Friend

    Rated 5.00 out of 5

    AUD $59.99
    Add to cart


The Feeding Friend is amazing. Best purchase we made at the expo by far. Great for feeding and also just to help rest your arm when holding them. Could not recommend it more.

I have carpal tunnel in my hand and holding my baby to feed exasperated it. The feeding Friend allowed me to get my hand and wrist in a much more comfortable position. It also helped relieve a lot of tension in my neck and shoulders from where I was hunching over while breastfeeding. I just love how small it packs down, I have never bought a traditional looking feeding pillow because of how bulky they are. It's fantastic - I love it.

Took mt new Feeding Friend on a trip to the park. It provided much needed support for me while I fed my little one. I wish I had one of these when I had my first baby. I would definitely recommend Feeding Friend, especially to new mothers still navigating breastfeeding. It might just be the help you need to comfortably feed while out and about.

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We would love to hear your questions, comments or feedback and our team at Feeding Friend will get back to you as soon as we can!



Feeding Friend
PO Box 1192
Wangara DC, WA 6947

United States

Feeding Friend
260 Mclain West Ave
Roseburge, OR 97471